Tag Archives: marketing

That Special Monday Startup Feeling

Happy Monday folks. I’ve never dreaded Mondays, mainly due to the fact that I love what I do for a living, but the past two Mondays have seen me jumping out of bed with some serious energy and a will to really get the week started with a bang. Since I marched in to the startup world, I’ve found myself waking up earlier than ever with my head buzzing in anticipation of the day ahead.

Building something

That feeling of knowing that everything I do in a day is working towards building a business that will bring to life my ideas and ambitions is one that is hard to describe. If you could can it, you would be a zillionaire in no time. It is a different mindset to the one that I had when I was employed. It must be that feeling that pushes entrepreneurs forward when things are tough Does it ever fade? I guess I’ll find out.

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Diary of a new entrepreneur – week two (August 2012)

So week two in my new life as a entreprenuer is coming to an end and it has been another mind blowing 5 days!

What is my proposition?

Setting up a ‘digital marketing and communications consultancy’ is all fair and well, but what does that actually mean and what will I offer? That is the question that I have been overcoming this week and after lots of relecting on what I can do very well and what I perhaps need to develop further in, I have managed to write a solid list of the services that my (name to be revealed soon) consultancy will offer. I found writing a few lines about each service in a way that a leyman could understand really helped define the exact type of work I will be carrying out. So the services are sorted. What’s next? Pricing, that’s what.

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Diary of a new entrepreneur – week one (August 2012)

I’ve reached the end of my first week setting up my digital marketing and communications consultancy. Everything has been a little bit accelerated after the agency I was working for kindly allowed me to cut my notice period short. I announced my breaking from employment via Twitter that day and within hours I had people contacting me wishing to (potentially) use my services. The fire that gave me in my belly was huge! This week has been a mixture of nailing down the name of my business, getting tech sorted, meeting with potential clients and writing of proposals. It is hard to describe the feeling when I wake up every morning knowing that everything I do that day is going towards building my own business. I’ve always wanted to do this and now that I am starting out, I have to say it feels very natural.

The Name Game

The toughest task so far has been naming the business. Every name I came up with already existed. I wanted something that would sum up the digital world, make an impact and of course be memorable. It then came to me as I was reading a book – the title of which really appealed, I thought there was no way it would be free. I thought wrong and it was. I’m keeping that underwraps for now. The company is now officialy registered, I did it online with Companies House and it fely bloomin’ great!

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